Before building a great business, you must first build the right mindset. In this opening module, Dr. Femi Johnson helps you explore what it truly means to be an entrepreneur—from mindset to mission. You’ll also discover the subtle but important differences between entrepreneurs and intrapreneurs, so you can better define your own unique path in creating value.
Business begins with opportunity—but opportunity doesn’t always shout. In this module, you’ll learn how to spot the right opportunities and how to think through real-world business challenges with confidence. You’ll also gain tools for problem-solving in a dynamic environment—one of the core skills of successful entrepreneurs.
Every thriving business stands on the strength of its strategy and its products. This module introduces you to the foundational building blocks of strategic thinking and product development. You’ll understand how to align your vision with execution and create offerings that truly meet customer needs.
It’s not enough to have a great idea—you need to understand the numbers that sustain it. This module brings you into the world of financial literacy, funding options, and the common pitfalls of business debt. By the end, you’ll be more financially aware and ready to fund your business responsibly.
